Markteffect: your solution for market research

Markteffect is a full-service market research company actively operating in over 60 countries. On this page you will find information about who we are, what we stand for and how we can help you with your research. If you have any questions, feel free to contact us.

Who we are

We are one of the leading market research companies in the Netherlands with a team of over 50 driven professionals, who are specialised in both qualitive and quantitative research. Markteffect is recognized by the Dutch branch organisation 'Expertise Centre for Marketing Insights, Research & Analytics' (MOA). In 2020 MOA awarded us with the proclaimed award "Best Market Research Agency of 2020".

“Becoming agency of the year is like the Champions League for us, the highest achievable boyhood dream. We could never have imagined this when we founded Markteffect and now we have it. What a fantastic reward!”
Edgar de Beule, Co-Founder of Markteffect

The roots of Markteffect can be found in Eindhoven, where we are still located nowadays. Our enthusiastic team works with organisations day in, day out, to help with their research questions. We strongly believe that every research objective is unique, which is why we are always able to empathise with your organisation's research questions. We are an innovative and enterprising company with service-oriented solutions to your market research questions.

Certified and awarded

Markteffect is an ISO certified market research company. We meet the requirements for ISO 9001; ISO 20252; ISO 27001.

Markteffect has enjoyed rapid growth for several years now. That is one of the reasons we became the Best Market Research Agency of 2020. Next to that, for seven years we have been honored with the FD Gazellen award, which is given to companies who are one of the fastest-growing organisations in the Netherlands. In 2020 we were gifted this honor, alongside the silver distinction for being the second fastest growing company within our category.

The ME Research Group

The growth of Markteffect eventually led to the formation of the ME Research Group. DirectResearch, a market research company based in Amsterdam, joined the group in 2019. In 2020 Response 2 data, a dataplatform based in Eindhoven,  joined the 'ME family'.


Image. The visual representation of the ME Research Group. Consisting of two market research agencies DirectResearch, Markteffect & supportive dataplatform Response2Data


What we do

Markteffect fulfills market research for all kind of branches, but we are specialised within the following seven branches:

  • B2C research;
  • B2B research;
  • Healthcare;
  • Fast-moving consumer goods (FMCG);
  • Leisure;
  • Education;
  • Sports marketing.

We firmly believe that national borders do not limit the possibilities of doing research. With our expertise and knowledge, we believe we are able to help you achieve your goals and objectives.

Curious what we can do for you?

Local, national, internation, Dutch, English or multilingual? We have a solution for your reseach needs. Reach out to us via info@markteffect.nl or by phone number +31 40 239 22 90. One of our Client Consultants will contact you to discuss your research proposal.

“Our mission is to make organisations even more succesful with strategic advice based on market research. We are a solution-oriented and enterprising parnter for all our clients. We treat our clients as good friends. When a client comes to our office, everyone will greet them and have a small chat. Out of curiosity, just like you would when friends come over.”
Hesam Fahimi, Co-Founder of Markteffect

Who we work for

Markteffect has partners in several different countries. Below you will find a number of international organisations that we have had the pleasure working with.

Umbro

For Umbro we investigated the effects of sports sponsorships for a number of European football clubs in several countries all across Europe, Asia and South America.

NN Group

For the NN Group we continually survey their reputation, image and consideration in 13 countries. We conduct this research multiple times a year using our own and external panels. 

Bugaboo

For Bugaboo we tracked the customer satisfaction of all business customers across Europe, through an online survey in several different languages.

Stork

For Stork we investigated the employee satisfaction in over 100 countries, both in their offices and on their offshore drilling platforms by thorough online research and personalised paper questionnaires.

FD Gazellen MOAward: Bureau van het Jaar 2020 Top 250 Groeibedrijven 2021

80

Flexibele Veldmedewerkers

65

Fulltime Onderzoeksspecialisten