Boj Nefkens, CEO of Markteffect, comments: ‘‘I am very proud that we are once again among the fastest-growing companies in the Netherlands this year. This growth is only possible thanks to the continuous trust our clients place in our services and our teams. This requires high-quality research, but it must also be a pleasure to work with us. Our customer intimacy strategy plays a significant role in this: we continuously look for ways to go the extra mile and remain as relevant as possible for our clients.’’
Festive year
Earlier this year, Markteffect was named the best Data & Insights Bureau of the Year at the Data & Insights Awards. This industry award is considered the ultimate recognition within the research and analytics sector and emphasizes that Markteffect excels not only in growth but also in quality, innovation, and customer focus. Combined with the twelfth FD Gazellen Award, this makes 2025 a celebratory year for the agency.
Stronger together
Since joining The Relevance Group, Markteffect has laid a solid foundation to further grow into a leading European player. Together with the other partners within the group, they combine knowledge and expertise in the fields of data, marketing, AI, and technology to serve clients across the entire spectrum of data-driven marketing and sales.
Nefkens emphasizes: "We actively seek synergy between the companies within The Relevance Group. By combining active data from market research with available passive data, for example, we can provide our clients with even more in-depth insights. Data and strategic insight form the basis of our work, enabling us to support our clients in achieving their objectives."
About the FD Gazellen Awards
Each year, Het Financieele Dagblad presents the FD Gazellen Awards to companies that have achieved at least 20% revenue growth over the past three years. In 2025, Markteffect will receive this recognition for the twelfth time. In the years 2012 and from 2015 through 2025, the award has been granted based on their business results.