In this edition of the Markteffect Podcast Monitor, we once again take a closer look at the podcast market in the Netherlands. This survey shows that more than half of Dutch people aged 18 and older (55%) listen to podcasts regularly. This amounts to more than 7 million people. As a result, the popularity of podcasts has risen once again. The 18- to 35-year-old age group represents the largest share of podcast listeners in the Netherlands. Not only is the number of listeners growing, but the frequency with which podcasts are listened to is also increasing significantly.
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