Customer satisfaction study PostNL

Automated Customer satisfaction study Extra@Home

PostNL Extra@Home delivers thousands of large parcels every week. This is done by many delivery drivers throughout the country, who, if desired, also assemble furniture ordered by consumers and install white goods.

It is extremely important for PostNL to monitor the satisfaction of consumers to whom an item has been delivered. The NPS score is an important measuring tool for PostNL. In addition, PostNL wants to be able to make adjustments at the route level if there are problems or complaints.

 

Objective

Measuring satisfaction with delivery by PostNL Extra@Home

Method

Short online questionnaire that is automatically sent once an order has been delivered

Effect

Increasing customer satisfaction with various aspects of delivery

 

Automatically sent invitations

We send thousands of invitation emails every week. To ensure this process runs smoothly and quickly, we have set up automatic sending with a custom link based on an automated XML message. This means that within five minutes of the driver reporting the delivery, the customer in question receives an invitation to participate in the survey. In the invitation email, the customer can immediately rate the delivery. This ensures a very high response rate.

Customized online dashboards

PostNL can view the results at any time of the day via a customized online dashboard created in consultation with the client. This dashboard shows the satisfaction score, NPS, and other results at a glance, both in total and over time. PostNL can filter the results itself to see which levers need to be pulled for improvement.

Thousands

invitations per week

25%

response

Always

access to online dashboard

 

Daily use dashboard

Various departments, both commercial and operational, within PostNL Extra@Home use the online dashboard on a daily basis to monitor consumer satisfaction. Because the results can be viewed at the delivery level and at the customer level, PostNL can take highly targeted action to address any areas for improvement. Since the start of the survey, this has led to a significant increase in the NPS.

Want to Customer satisfaction study a Customer satisfaction study yourself?

In this customer case study, you can see how we worked with PostNL to design a customized survey. Depending on the specific issue at hand, we can determine the best and most effective approach to ensure reliable results. For example, a standard Customer satisfaction study is needed, but we’re also happy to help you develop a customized approach for more complex issues. Feel free to contact us to see how you can best get started!

See also

To effectively illustrate how market research operates in practice and the tangible benefits it ultimately delivers, we have developed several compelling case studies for you. It is quite possible that you may recognize some of these challenges, perhaps having encountered them within your own organization.

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<p>Thomas <span>Huigen</span></p>

Thomas Huigen

Commercial Director