Research employee satisfaction via the employee satisfaction survey (ESS) 

Employees are the face of your organization and have a major impact on customer satisfaction. Engaged employees also drive innovation, reduce absenteeism, and lower turnover.

We understand that engaged employees are crucial, which is why we are happy to help you by providing relevant insights. We do this through professional, structured, and independent research. With these insights, you can take targeted action to build or maintain a strong relationship with your employees.

Thanks to Markteffect research, we gained insight into the seriousness of the situation regarding work pressure and how we can spare our employees and volunteers in this regard. Without them, we would be nowhere, and we are proud of their work. That is why we want to use the results of this research to show how important this issue is to us and that we want to take action quickly. Ultimately, the report provided exactly the insights we needed." 
South Limburg Fire Department

How is an employee satisfaction survey conducted?

An employee satisfaction survey (ESS) helps you map out the satisfaction, engagement, and loyalty of your employees by using tools such as the Net Promoter Score and the loyalty model. We use the NPS to gain insight into the extent to which your employees would recommend your organization as an employer and the services your organization provides. The loyalty model combines satisfaction and recommendation intent to segment your employees.

The most common research method is online research. This allows your employees to be surveyed quickly and in a targeted manner. If the research requires it, qualitative research can also be chosen in the form of, for example, in-depth interviews.

How does Markteffect make ESS unique ?

An employee satisfaction survey can be expanded with a mirror survey. This not only looks at the satisfaction and engagement of your employees, but also at the expectations and perceptions of your organization's management. Using a gap analysis, Markteffect brings out the perception of your organization's management with the actual satisfaction of your employees. This often yields surprising and sometimes confrontational insights.

In addition, we can assist with the interpretation and implementation of the research results through the Markteffect Step Session. This is a strategic and interactive workshop in which we work together to explore how we can make this research actionable. Experience has shown that these sessions, which are organized with the internal project team, generate many new ideas and inspiration.

What are the benefits of an employee satisfaction survey?

Achieving a positive change in employee satisfaction and engagement is a major undertaking. It is therefore essential to know which levers to pull in order to achieve maximum results.
We believe it is important to ensure that you can make decisions based on the best and most relevant insights.

Using regression analysis, we map out the relationship between the various aspects and overall engagement. By translating this into a priority matrix, you gain concrete insight into the improvement actions.