Customer cases

We are proud of our cases and are happy to share them with you.

We believe that practical examples are the best way to show how market research works in practice at our company. That is why we have compiled a selection of inspiring cases for you, which provide insight into the value and impact of market research.

Are you interested in a complete overview of all our references?Click here.

Industry & Manufacturing Education research

Insight into apprentice and contractor satisfaction for Bouwmensen

Consumer research

Insight into important brand KPIs for Veilig Thuis (Safe Home)

Consumer research

How AI probing enhances Bonduelle's concept testing

Education research Government investigation

Insight into customer satisfaction with the Passend Lezen library service

Education research

Onderzoek naar de wensen en behoeften van professionals en werkgevers in LLO voor Erasmus Universiteit Rotterdam (EUR)

Consumer research

Markteffect helped Markteffect Sense move from generic target group segmentations to highly personalized (potential) customer profiles.

Education research

Insight into the study choice journey of working people in the Netherlands for Leiden University of Applied Sciences

Leisure research

Insight into the customer journey of the Netherlands Open Air Museum

Business services (B2B)

Inzicht in de wensen en behoeften van de zakelijke klanten voor Waternet

Education research

Insight into how collaboration partners experience their collaboration with TU Delft and how this can be further improved

Retail research

Understanding the effects of the partnership with Married At First Sight for OFM.

Education research

Insight into the student journey of new entrants, leavers, and loyal students for the University of Twente

Government investigation Business services (B2B)

Insight into the current impact of the Dutch Qualifications Framework (NLQF)

Leisure research Sports marketing research

needs assessment research healthier food options at sporting events

Consumer research FMCG & Food industry Retail research

Understanding the motivation of new and former Nespresso customers

Education research

Continuous insight into satisfaction with Summa courses

We are Markteffect

+53

Net promoter score

100+

Research Experts

Ellen <span>Oudshoorn</span>

Ellen Oudshoorn

Marketing and Communications Specialist