Collaboration
Markteffect  PSV

Collaboration between Markteffect PSV

Markteffect has been Markteffect with PSV since 2012. Initially as an Official Supplier (2012-2018) and currently as an Official Sponsor of PSV (2018-present). PSV and Markteffect a lot in common as organizations. Both organizations are based in Eindhoven, and both PSV and Markteffect a top-level sports mentality and give young people every opportunity to develop.

As part of the renewed agreement between PSV and Markteffect , a new product Markteffect also Markteffect available to PSV Business's business relations: a customer satisfaction survey for members of PSV Business.

We conduct market research for a large number of PSV Business sponsors, partners, and associates. Companies such as energiedirect.nl, Philips, GoodHabitz, Bavaria, Aeromexico, Umbro, and Mandemakers have already benefited from our research. With these studies Markteffect helps Markteffect get the most out of their sponsorships by providing insight into the effects of sponsorship. But we also answer other research questions that are relevant to these organizations, such as brand awareness, image, and customer satisfaction.

"By working with Markteffect , we Markteffect able to identify what we are currently doing well together for our partners, but above all where we can serve each other even better. The research also provides us with many valuable insights. For example, we can use data to test and evaluate campaigns, collaborations, or new concepts. We are extremely pleased with our collaboration with Markteffect."
Koen van Haastert, Sponsor Manager PSV

"We are proud of our close collaboration with PSV, the best club in the country! This collaboration with PSV provides us with many great opportunities to come into contact with fantastic brands. We also take our own business relations and clients to every home game so that we can pamper them at the highest level. We are therefore delighted with the constructive relationship we have with PSV."
Edgar de Beule, Director of Markteffect

See also

To effectively illustrate how market research operates in practice and the tangible benefits it ultimately delivers, we have developed several compelling case studies for you. It is quite possible that you may recognize some of these challenges, perhaps having encountered them within your own organization.

Back to overview

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Sponsor impact measurement for FC Twente map the impact of sponsorships

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<p>Michael <span>Petit</span></p>

Michael Petit

Client Consultant