Markteffect Purchase power Monitor 1st edition

49% of Dutch citizens have adjusted their spending patterns.
This is revealed by the Markteffect Purchase power Monitor, where market research agency Markteffect investigated the expenditures of the average Dutch citizen and the impact of reduced purchasing power. The study indicates that 49% of Dutch citizens over 18 years old have become more mindful of their expenses and adjusted their spending patterns in the past 6 months. Furthermore, 21% report that inflation has had a (very) significant impact on their daily lives.

Which industries have seen the biggest change?

Our results indicate that grocery expenditures have experienced the most significant impact or adjustments in the recent period. Are you interested in understanding changes within your industry or concerning your specific product or service? Download the Markteffect Purchase power Monitor, available free of charge and without obligation.

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