Customer cases

We are proud of our cases and are happy to share them with you.

We believe that practical examples are the best way to show how market research works in practice at our company. That is why we have compiled a selection of inspiring cases for you, which provide insight into the value and impact of market research.

Are you interested in a complete overview of all our references? Click here.

Consumer research

Inzicht in het gokgedrag van Nederlanders voor OnlineCasinoGround.nl

Industry & Manufacturing Education research

Insight into apprentice and contractor satisfaction for Bouwmensen

Consumer research

Insight into important brand KPIs for Veilig Thuis (Safe Home)

Consumer research

How AI probing enhances Bonduelle's concept testing

Education research Government investigation

Insight into customer satisfaction with the Passend Lezen library service

Education research

Research into the wishes and needs of professionals and employers in LLO for Erasmus University Rotterdam (EUR)

Consumer research

Markteffect assisted Swiss Sense in transitioning from generic target audience segmentations to highly personalized (potential) customer profiles.

Education research

Insight into the study choice journey of working people in the Netherlands for Leiden University of Applied Sciences

Leisure research

Insight into the customer journey of the Netherlands Open Air Museum

Retail research

Understanding the effects of the partnership with Married At First Sight for OFM.

Education research

Insight into the student journey of new entrants, leavers, and loyal students for the University of Twente

Leisure research Sports marketing research

Consumer needs exploration healthier food offerings at sporting events

Consumer research FMCG & Food industry Retail research

Understanding the motivation of new and former Nespresso customers

FMCG & Food industry

Insight into wishes and needs through concept and Consumer needs exploration a unique Bossche Bol concept

Education research Government investigation

UX research for the online experience during the study choice process

Financial services

Insight into the appeal of sustainable investing for Rabobank

We are Markteffect

+53

Net promoter score

100+

Research Experts

Ellen <span>Oudshoorn</span>

Ellen Oudshoorn

Marketing and Communications Specialist