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Consumer research

We are proud of our cases and are happy to share them with you.

We believe that practical examples are the best way to show how market research works in practice at our company. That is why we have compiled a selection of inspiring cases for you, which provide insight into the value and impact of market research.

Are you interested in a complete overview of all our references?Click here.

Consumer research

Insight into important brand KPIs for Veilig Thuis (Safe Home)

Consumer research

How AI probing enhances Bonduelle's concept testing

Consumer research

Markteffect helped Markteffect Sense move from generic target group segmentations to highly personalized (potential) customer profiles.

Government investigation Business services (B2B)

Insight into the current impact of the Dutch Qualifications Framework (NLQF)

Leisure research Sports marketing research

Consumer needs exploration healthier food offerings at sporting events

Consumer research FMCG & Food industry Retail research

Understanding the motivation of new and former Nespresso customers

FMCG & Food industry

Insights into the coffee market via the Usage & Attitude Survey for Copar & Australian Coffee

Consumer research FMCG & Food industry Retail research

Insight into the target group via the Online Community Survey for RAAK Gazeuse

FMCG & Food industry Retail research

Birra Moretti's brand consideration doubled through podcast sponsorship

Consumer research Financial services

Podcast brand lift study for BNR and Bitonic

Consumer research Business services (B2B)

Customer journey research for Timing Employment Agency

Consumer research Retail research

Brand tracker research for De Mandemakers Groep (DMG)

Consumer research Retail research

Positioning research for MyJewellery

Consumer research Retail research

Target group research for Only for Men

Consumer research International studies Government investigation

Customer satisfaction survey for PostNL

Consumer research

Brand awareness and target group research: Boels Rental

Please contact us
Ellen <span>Oudshoorn</span>

Ellen Oudshoorn

Marketing and Communications Specialist

040-2392290 e.oudshoorn@markteffect.nl