The student journey: transfer students, continuing education at your own educational institution

Vocational education: current vocational education programs and possible further education at the vocational level

In vocational education, it is common for students to move on and follow a level 1, 2, or 3 program with a new BOL or BBL program at level 3 or 4. In addition to the fact that the student gains even more knowledge and ultimately obtains a diploma at a higher level, keeping this type of transfer student in-house offers an opportunity for vocational education institutions. After all, this increases the intake of level 3 and 4 programs. It is also easier to reach and inform current students than to target and retain potential students (school pupils) who have no connection with the educational institution.

Mapping the satisfaction levels of the current program helps increase the likelihood of progression. After all, dissatisfied students are more likely to consider pursuing their second MBO program at a different MBO educational institution.

Markteffect uses a student satisfaction survey to assess Markteffect with the initial program. In addition, it also assesses students' intention to continue their studies, as well as the factors that satisfy and dissatisfy them in terms of support for making a follow-up choice.

HBO, the current HBO program, and a possible follow-up program at HBO

In higher professional education, it is common for bachelor's students to pursue a master's degree after obtaining their bachelor's degree. Research has shown that bachelor's students almost always consider and consult their own university of applied sciences when choosing a master's program. However, choosing a master's program at one's own university of applied sciences is not always the obvious choice. After all, the choice for the student is enormous. Students therefore often ask themselves the following questions in the final year of their bachelor's program:

• In which direction do I want to pursue a master's degree? And what requirements must the master's program I want to pursue meet?
• Do I prefer a practical master's degree at the higher professional education level or a scientific master's degree at the university level?
• Do I want to pursue my master's degree at my current college, another college, or should I explore master's programs at a university?
• Am I satisfied with my current college, and what role does this satisfaction (or dissatisfaction) play in my choice of master's program?
• What other aspects, such as the established ecosystem of housing, sports, and lifestyle, play a role in the choice?

Markteffect colleges to identify loyalty, progression intentions, and the drivers and roadblocks for continuing the educational pathway within their own college. Such pathways can of course also be designed for Associate Degree students, but they choose to continue with a bachelor's degree.

Did you know that...

20 to 30% of overall satisfaction and whether students are fans of the educational institution can be positively influenced by focusing on the personal relationship between the study program and the student? Research has repeatedly shown that the teacher is the best person to:

* Show appreciation for students' critical thinking;
* Stimulate students' problem-solving skills;
* Ensure that students feel part of the educational institution; the educational institution must ensure that students identify with their studies;
* Ensure that students set personal goals in order to motivate themselves to study.

Wo, the bachelor's degree and a possible master's degree at the university

In university education, it is common for bachelor's students to pursue a master's degree after obtaining their bachelor's degree. Research has shown that university bachelor's students almost always consider and consult their own university when choosing a master's program. After all, the choice here is also huge, and choosing a master's program at one's own university is not always the obvious choice. Students often ask themselves the following questions in the final year of their bachelor's program:

• In which direction do I want to pursue a master's degree? And what requirements must the master's program I want to pursue meet?
• Would I prefer a scientific master's degree, or could a more practical bachelor's degree also be something for me?
• Do I want to pursue my master's degree at my current university, another university, or should I (also) consider a master's program at a university of applied sciences?
• Am I satisfied with my current university, and what role does this satisfaction (or dissatisfaction) play in my choice of master's program?
• What other aspects, such as the established ecosystem of housing, sports, and lifestyle, play a role in the choice?

Markteffect the university to identify loyalty, transfer intentions, and the drivers and roadblocks for continuing the educational pathway within its own university.