Expert in international market research

In principle, it is always possible to conduct the research carried out in the Netherlands in other countries as well. Only in the case of highly complex target groups or small populations can this be a challenge. In such cases, we work together to find the right solution to obtain the necessary insights. With a focus on relevance, achieving practical results, and building strong relationships, we ensure that our research around the world meets the specific needs of our clients in more than 70 countries.

Market research for the international industry

The possibilities for conducting international research are diverse. With the help of its partners, we can conduct both quantitative and qualitative research in most parts of the world. Thanks to our accumulated experience and connections, we can conduct both complex B2B and B2C research. In addition, we have an international in-house fieldwork team at our disposal. With the help of this fieldwork team, telephone research is conducted in all corners of the world. The fieldwork team includes native speakers of most European languages and the most common languages worldwide.

Qualitative research can be conducted internationally by planning carefully and conducting interviews in English or Spanish, for example, or by setting up an online community where qualitative research can be carried out in an online environment. We have Dutch and foreign-language moderators who can organize (digital) interviews and group discussions.
Below is an overview of the countries in which we operate. If you are curious about the countries in which we can conduct further research, please feel free to contact us.

_{Image 1. Countries where Markteffect has conducted Markteffect .}

Some of our international studies

A fire tracker:

Keeping important figures such as brand awareness, consideration, and preference up to date is important for making immediate adjustments to your strategy in the right way. By running a brand tracker on a regular basis, you have continuous insight into the most important marketing KPIs, you can make adjustments where necessary, and you can see the effects of changes you have implemented. Would you like more information about the brand tracker?

Brand tracker

Needs & Target Group Research:

Are you about to develop or launch a new product? Do you want to test whether an existing product meets the wishes and needs of your target group, or do you want to know who your target group is and how best to reach them? We can help you with this by conducting a needs and target group analysis, which can be carried out for both B2B and B2C. Want to know more about a needs or target group study?

Needs assessment research Target group research