The Relevance Group

News items

Relevance as a strategy: insights from our roundtable on hyper-personalization

Recap Data & Analytics Conference 2025

Recap: Gamified Recruitment Event

The Relevance Group: “Every interaction must be relevant”

Recap: Retail Workshop Data-Driven Marketing

Beautiful Lives joins The Relevance Group – what does that mean for you as a Markteffect client?

AI in the field of reporting & visualization

AI in the field of data analysis

The Relevance Group: smarter, more effective, and more relevant

AI in the field of data collection

Our vision on AI & Market Insights