A strategic approach starts with thorough market research.

Strategic market research, the foundation for success

Market research is the umbrella term for all types of research and analysis needed to identify important issues. From feasibility studies to target group research and from strategic image studies to PR research. As a market research agency, we specialize in conducting customized market research in all shapes and sizes. Market research provides answers and tools for a strategic and well-considered approach for companies and projects.
 

Which type of market research best suits your needs?

Depending on what you want to investigate, you will find below the type of research that best suits your issue.

What types of research does Markteffect ?

Customer surveys - Everything about your (potential) target group
Researching your customers and identifying their needs is crucial for improving your offering and developing a strategic marketing plan. We have already helped hundreds of companies with the following surveys, among others:

- needs assessment research
- Target group research
- Customer journey research

Communication and branding research - Are you using your marketing in the right way?
Communication andbranding research is important when developing a strong brand identity, evaluating the communication effectiveness of your marketing campaigns, and improving the customer experience. It will help you communicate more effectively and grow your business. Consider the following types of research, for example.

- Brand tracker
- Image survey
- Campaign effectiveness measurement (0 & 1 measurement)
- Campaign pre-test
- PR research

Consumer & user surveys - How are your products used and how can they be improved?
Curious to know how people experience your new website, product, or service? Or are you looking to improve your current offering? We are happy to help you map out customer experiences with qualitative or quantitative insights, providing you with immediate insights you can put to use. For example, we can help with the following surveys:

- Website usability research
- UX research
- Usage & attitude research
- Mystery shopping research
- Taste tests & user tests

Satisfaction survey - Learning from customers or employees
You can build a clear improvement plan by learning from your own customers or employees. Thanks to our expertise and experienced researchers, we know how to independently obtain the right input to help you improve your business.

- Customer satisfaction survey
- ESS
-ESS op Orde
- Employee satisfaction survey

Market and potential research - A strategic approach to approaching the market
Curious about the market you are in? With market and potential research, we will search for insights that you can use. This allows you to strategically work towards a good market approach. Research areas we are particularly good at include:

- Positioning research
- Feasibility study
- Competitive analysis

Who is market research agency Markteffect?

Markteffect a full-service market research agency specializing in both customized market research and standard surveys. Our team of Research Expertsis available every day to contribute ideas and provide assistance based on data and insights. 

We have helped these companies grow, among others

We have helped a wide variety of companies with strategic issues and market research. From large multinationals to local web shops and from media agencies to non-profits and foundations. Below is a selection of the brands we have had the privilege of helping.

Curious about other issues?Take a look at a number of success stories.

Calculate the price of your market research

The price of market research depends greatly on several factors, such as the research method, the number of respondents, or the number of questions. It is therefore difficult to give a good indication. 

If you already know which type of research suits your question, you can click on the research. On the research page, you can obtain a more specific price indication.

We treat every investigation as a customized project and are happy to work with you to find the best solution. Please feel free to contact us for a more accurate estimate.

 Calculate the price

Request a quote without obligation

On business days, we respond within 4 hours. Feel free to contact us using the button below, and our specialists will help you with your issue, without obligation. 

Request a quote