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News

As a research agency, we conduct a great deal of research that regularly makes the news or serves as inspiration for other organizations. On this page, we share reports, research results, interesting findings, and news articles based on our research. 

Would you like to generate newsworthy PR yourself, or do you have any questions? Please contact us, we are happy to help you, without obligation.

Marketing, media, and public relations

61% of the Netherlands is still familiar with this iconic advertisement.

Marketing, media, and public relations

200% increase in sales thanks to a high-profile campaign

Consumer research Marketing, media, and public relations

The P of Podcast in the Marketing Mix

Marketing, media, and public relations Markteffect

New applications for even more relevant and personalized target group communication

Marketing, media, and public relations Markteffect

We see ourselves as a true partner to marketers.

Business services (B2B) Markteffect

In conversation with Jan Zwang - Assessing the tipping point: that is the challenge

Sports marketing research

Research into the most likeable top athletes in the Netherlands

Marketing, media, and public relations

In conversation with Jörgen Raymann - Sell the dream

Sports marketing research

Sponsorship research - Developments in sponsorship 2024

Marketing, media, and public relations Sports marketing research

As athletes, we are overloaded and overworked - Blog by sports research specialist Bas de Vries

Marketing, media, and public relations

Markteffect NIMA Marketing Day - 'Communicate the right message at the right time'

Marketing, media, and public relations Markteffect

Double success: colleagues Buck and Demian honored at the Data & Insights Awards 2024

Markteffect

First edition of the Markteffect

IT, Software & Telecommunications Business services (B2B)

Business-IT divide hinders ERP transformation

Marketing, media, and public relations Sports marketing research Blogs

Sports sponsorship and ethics: They really go hand in hand

Marketing, media, and public relations Markteffect

Markteffect : 100 most influential brands in the Netherlands

Markteffect 100 Markteffect of the Year 2025 Markteffect FD Gazelle

Please contact us
Stefan <span>Klomp</span>

Stefan Klomp

Client Consultant

+31 (0)20 770 75 79 s.klomp@markteffect.nl

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