News

As a research agency, we conduct a great deal of research that regularly makes the news or serves as inspiration for other organizations. On this page, we share reports, research results, interesting findings, and news articles based on our research. 

Would you like to generate newsworthy PR yourself, or do you have any questions? Please contact us, we are happy to help you, without obligation.

Business services (B2B)

Want to reach business decision-makers? These 6 types of content will resonate

Blogs Markteffect

Orange reigns supreme during the Formula 1 weekend in Zandvoort

Sports marketing research

Why market research is crucial for successful sports strategies

Markteffect

The two types of dog owners in focus

Consumer research Blogs Markteffect

Gain sharp insight into your target group with target group research

Blogs Markteffect

The power of Power BI dashboards: insights into data for better decisions

Blogs Markteffect

Qualitative research training days

Blogs Markteffect

Where are the opportunities to improve your customer satisfaction?

Blogs Markteffect

Creëer de perfecte match met je klant via een Customer Value Proposition

Leisure research

Discover what your target group really feels with an experience survey

FMCG & Food industry

Because tastes differ: how a taste test works

Blogs Markteffect

Employer branding research: how to strengthen your employer brand both internally and externally

Education research

Why an intake assessment is essential for your educational institution

Markteffect

Why do consumers really choose your product? The power of conjoint analysis

Markteffect Markteffect

Michael Petit: Why visibility (unfortunately) is more important than quality

FMCG & Food industry Markteffect

Online communities bring practice to your brand strategy

Markteffect 100 Markteffect of the Year 2025 Markteffect FD Gazelle

Stefan <span>Klomp</span>

Stefan Klomp

Client Consultant

Curious about what we can do for you?