News

As a research agency, we conduct a great deal of research that regularly makes the news or serves as inspiration for other organizations. On this page, we share reports, research results, interesting findings, and news articles based on our research. 

Would you like to generate newsworthy PR yourself, or do you have any questions? Please contact us, we are happy to help you, without obligation.

Blogs

The yin and yang of the purchasing process

Markteffect

Jurgen Surstedt of Interpolis is "The Best Marketer in Brabant"

Marketing, media, and public relations

Double success at the Data & Insights Awards!

Education research HR & Recruitment research

Encouraging (personal) development by employers leads to greater job satisfaction

IT, Software & Telecommunications

More than half of organizations have an application strategy

Blogs

How do you organize a good group discussion or focus group?

Consumer research

Almost half of Dutch people have a fear of poop

HR & Recruitment research Blogs

5 tips for a successful employee satisfaction survey

Healthcare research

Information campaign Centre for Human Drug Research aims to recruit test subjects

IT, Software & Telecommunications

More than one in three IT decision-makers prefer low-code over high-code application development

Business services (B2B) HR & Recruitment research

Young manager drives innovation and renewal, according to one in three employees

FMCG & Food industry

Valess trials home delivery of vegetarian meals

Blogs

At what stage of the see, think, do, care model do you conduct needs assessment research?

Own research

Nothing is impossible: Markteffect Edgar de Beule and Hesam Fahimi on fifteen years of entrepreneurship and 25 years of friendship

Markteffect

One goal together: From fan to shared international ambitions

Consumer research Own research

How the Netherlands is changing its spending patterns due to increased costs

Markteffect 100 Markteffect of the Year 2025 Markteffect FD Gazelle

Stefan <span>Klomp</span>

Stefan Klomp

Client Consultant

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