News

As a research agency, we conduct a great deal of research that regularly makes the news or serves as inspiration for other organizations. On this page, we share reports, research results, interesting findings, and news articles based on our research. 

Would you like to generate newsworthy PR yourself, or do you have any questions? Please contact us, we are happy to help you, without obligation.

Retail research

Pets promote positivity and physical activity

Own research FMCG & Food industry

Already 5 million Dutch people eat meat substitutes every week

Sports marketing research

Max Verstappen attracts millions of new Formula 1 fans

Education research

Prospective students are adapting to 'the new normal'

Consumer research Financial services

The Dutch own the least cryptocurrency in Western Europe

Sports marketing research

The Sponsorship Conversion Funnel

Marketing, media, and public relations Sports marketing research

Regulation of online gambling market causes significant division

Own research

Carnival popularity not yet back to normal

Education research

Interest in gap years among prospective students increases due to reintroduction of basic student grants

Marketing, media, and public relations

Marketing trends for 2022

Leisure research

Markteffect Field Trip

Leisure research

Visitors to the sports canteen are tired of just candy and snacks

Marketing, media, and public relations

Advertisements lose the "fun" factor

Business services (B2B)

New sister company for CSU: Zizo, the domestic service provider, helps working people in the Netherlands enjoy more free time

Downloads and reports Industry & Manufacturing IT, Software & Telecommunications

Digitization to reduce staff shortages in construction under pressure

Own research FMCG & Food industry Retail research

Flash delivery particularly popular among young people

Markteffect 100 Markteffect of the Year 2025 Markteffect FD Gazelle

Stefan <span>Klomp</span>

Stefan Klomp

Client Consultant

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