News

As a research agency, we conduct a great deal of research that regularly makes the news or serves as inspiration for other organizations. On this page, we share reports, research results, interesting findings, and news articles based on our research. 

Would you like to generate newsworthy PR yourself, or do you have any questions? Please contact us, we are happy to help you, without obligation.

Government investigation Sports marketing research

How do Dutch people feel about their sitting habits?

Education research

Insight into the various segments of prospective students

Own research HR & Recruitment research Markteffect

Almost half of the Dutch workforce (44%) regularly or too often experiences work pressure.

Education research

More Dutch in higher education: a new direction

Sports marketing research Blogs

Five facts about sports fans in the Netherlands

Sports marketing research

These are the most popular sporting events, competitions, and sponsors in the Netherlands.

Sports marketing research Markteffect

Soccer fans most often have positive associations with Sparta Rotterdam.

Consumer research Marketing, media, and public relations Retail research

Half of Dutch people order from websites such as Temu, Shein, and AliExpress.

Business services (B2B) HR & Recruitment research

Attention remote workers: greater job satisfaction for those who visit the office more frequently

FMCG & Food industry Marketing, media, and public relations White papers overview

Almost half of Dutch people prefer to eat as little processed food as possible.

Consumer research Retail research

Only 4% of Dutch consumers always look for sustainable options when buying clothing, accessories, or shoes.

Consumer research

The Dutch want to eat sustainably, but price and availability are stumbling blocks.

Markteffect

Research agencies Markteffect DirectResearch to continue together as Markteffect

Marketing, media, and public relations Markteffect

Abovo Maxlead B2B event

Markteffect

Mieke van Bergen, new board member of SMART

Consumer research

The Dutch have financial concerns about the month of December

Markteffect 100 Markteffect of the Year 2025 Markteffect FD Gazelle

Stefan <span>Klomp</span>

Stefan Klomp

Client Consultant

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